“Ashford University Introduces Forward-Looking E-Marketing Degree to Campus and Online Students” plus 1 more |
| Ashford University Introduces Forward-Looking E-Marketing Degree to Campus and Online Students Posted: 11 Mar 2011 07:20 AM PST Posted on: Friday, 11 March 2011, 05:00 CST SAN DIEGO, March 11, 2011 /PRNewswire/ -- Reflecting modern trends in social and business marketing, Ashford University has developed a Bachelor of Arts in eMarketing, and will be offering it to students at their Clinton, Iowa campus, as well as online. Ashford University, an academic institution of Bridgepoint Education (NYSE: BPI), designed its eMarketing BA to deliver an all-inclusive education of essential promotional knowledge and practices. Pivotal to this degree's effectiveness is its balance of new and old, combining the study of web-age media and social marketing with mainstream thinking and strategies. With this bachelor's degree, aspiring public relations, advertising and communications professionals can invest themselves in an education specifically designed to support a digitally-enabled career. "Ashford University's BA in eMarketing provides an education in marketing theory and practice while incorporating emerging social media marketing strategies," said Dr. Michael Reilly, executive dean of Ashford's College of Business and Professional Studies. "At the degree's core is a strong foundation of general business courses, ensuring students are prepared to support the marking demands of a variety of organizations." Figures produced by the Bureau of Labor Statistics (http://www.bls.gov/oco/home.htm) suggest that jobs with alternative promotional and e-marketing employers will grow at a better than average rate through 2018. This growth should encompass companies dealing in advertising, marketing, website creation and administration, public relations, politics and the media. As the age of digital inclusivity continues to change the processes involved in selling concepts and products, education in relevant web and social-based media will grow more and more valuable. Ashford graduates with a degree in eMarketing should be well-equipped to regard marketing plans and practices with a learned eye, and apply a modern understanding of alternative digital and media-powered promotion to the business of marketing. Ashford's Bachelor of Arts in eMarketing does not lead to licensure or certification of any kind. About Bridgepoint Education Bridgepoint Education's postsecondary education services focus on offering associate's, bachelor's, master's and doctoral programs in such disciplines as business, education, psychology, social sciences and health sciences. Bridgepoint Education's regionally accredited academic institutions - Ashford University and University of the Rockies - deliver their programs online as well as at traditional campuses located in Clinton, Iowa, and Colorado Springs, Colorado. For more information about Bridgepoint Education, visit www.bridgepointeducation.com or call Shari Rodriguez, associate vice president of Public Relations, at 858.668.2580. About Ashford University Founded in 1918, Ashford University is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools (www.ncahlc.org). The University offers graduate and undergraduate degree programs online and at its Clinton, Iowa, campus. The University is known for its high quality yet highly affordable online and on-campus programs. For more information, please visit www.ashford.edu or call Shari Rodriguez, associate vice president of Public Relations, at 858.513.9240 x2513. Contact: Shari Rodriguez, Associate Vice President of Public Relations 858.668.2580 - shari.rodriguez@bridgepointeducation.com SOURCE Bridgepoint Education Inc. Source: PR Newswire This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read our FAQ page at fivefilters.org/content-only/faq.php |
| Posted: 11 Mar 2011 02:00 PM PST Chief Learning Officer authors paper on emerging learning technologies in online higher education Oak Brook, IL (PRWEB) March 11, 2011 Deltak, an industry leader in online higher education services, has released a white paper discussing recent research on social presence as it relates to student engagement in online learning programs. The paper goes on to discuss trends and emerging learning technologies being developed and employed by Deltak and its partner schools aimed at addressing the topic of social presence in order to improve the overall online student experience. "Online education is expanding rapidly," said Rob Schnieders, Chief Learning Officer at Deltak. "Over 30% of students took at least one online course in 2009, and it's expected that this number will grow to 50% in 2014. The next chapter of online education will be all about demonstrating efficacy and impact. The real question now should be, 'How do we make online learning great?' By leveraging new technologies and instructional techniques we can ensure that online education yields outstanding learning outcomes." Schnieders' white paper is titled, "The Evolution of Online Learning: Incorporating and Building Social Presence to Create Engaging Online Learning Experiences." The second in a series of white papers focused on emerging technologies and innovation in online learning, this paper discusses research on the topic of social presence and introduces technologies Deltak and its partner schools are employing to create more engaging learning experiences for online students. Please visit http://www.deltak-innovation.com to download the white paper. Deltak will be exhibiting at the American Association of Collegiate Registrars and Admissions Officers Conference in Seattle, Washington, March 13-16, 2011.. Please visit booth 150 to find out more about Deltak and to pick up a copy of the white paper. Deltak has been providing services to its higher education partners for over twelve years. Partners benefit from Deltak's expertise in online degree market evaluation, operational management, marketing, student recruitment, student retention services, and online course development. Through collaborative partnerships Deltak has helped a significant number of colleges and universities to expand the reach of their doctoral, masters and bachelor degree programs, bringing the unique mission of each partner institution to new audiences and increasing both student population and revenue. About Deltak edu, Inc. ### Michael Conlon This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read our FAQ page at fivefilters.org/content-only/faq.php |
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